Email: [email protected]
A former senior executive for a major tire manufacturer, specialized in advertising, marketing, global branding and public relations. Pat was one of the first manufacturers’ representatives on the Tire Industry Association’s (TIA) board of directors and has been active in the Rubber Manufacturer’s Association (RMA’) government relations and public relations committees. During Pat’s successful career, she has published articles on how to maximize advertising effectiveness for tire dealers and delivered dynamic presentations on low cost advertising ideas, how to market to women, use of the internet and other timely topics for tire dealers. Pat retired from DSP in 2017 but continues to help DSP with recruiting new members.